Artikel: BLACK FRIDAY: Between Philosophy and Reality
BLACK FRIDAY: Between Philosophy and Reality
At Crush Leather Goods, we work with a clear purpose: to create soulful products, designed to last and crafted without haste. We believe in the value of craftsmanship, the dedication required to do things right, and the positive impact we can make by choosing quality over quantity.
However, when Black Friday comes around, we face a dilemma. How can we take part in this “phenomenon” without betraying our essence? How can we offer discounts while maintaining the integrity of our work and that of our artisans?
The truth is, this day can be viewed from many perspectives. On the one hand, it represents an opportunity for more people to access quality products—those they might not usually be able to afford at regular prices. On the other hand, we worry it might be misinterpreted as a concession to excessive consumption or as a contradiction to our principles.
CONSCIOUS CONSUMPTION IS THE WAY FORWARD
Black Friday doesn’t have to mean buying without limits. It can be a chance to reflect, to think about what we truly need, and to choose products and brands that align with our values. Taking part in Black Friday doesn’t mean abandoning our philosophy; on the contrary, we see it as an opportunity to bring our work closer to more people, to make craftsmanship more accessible, and to show that there are responsible ways to shop.
A COMMITMENT TO OUR TEAM AND OUR COMMUNITY
When you choose a brand like ours, you’re doing much more than buying a product. You’re supporting a team that believes in doing things well, a local community of artisans, and a model of consumption that creates jobs and value, rather than contributing to disposable production practices.
That’s why, even though our margins may shrink, we believe participating in this event allows us to carry on with our mission: sustaining our workshop, preserving the jobs of those who are part of this family, and continuing to share the artisanal tradition that defines us with the world.
A TIME FOR REFLECTION
This Black Friday, we invite you to shop with both heart and mind. To choose wisely, to value the money you spend, and to remember that behind every bag, there are expert hands, stories, and dreams.
Because what matters isn’t how much you buy, but how and from whom you buy. And if you decide to join us, we’ll be delighted to welcome you into this story—one that continues to be written with effort, passion, and a great deal of care.
HOW WE DO IT
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Authentic Discounts: We don’t inflate prices before Black Friday to create the illusion of discounts. Every offer reflects a genuine reduction on the real price of our products.
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Complete Transparency: You can check, compare, and verify our prices before and during Black Friday. Our priority is to ensure you feel completely confident with every purchase you make.
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Commitment to Quality: While we may temporarily reduce our profits, we never compromise on the quality of what we do. Every piece remains the result of the hard work and dedication of our artisans.
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